Comunication

Comunication

1. History

   • Coax
     • Coax was the first to give a theory about communication, he focused his theory on speech as he was influenced by his historical context (Greece)
   • Aristotle
     • Aristotle is one of the most important intelectuals to contribute to the communication theory, he was the first one to give the communication model S-->M-->R where a sender transmits a message to a receiver with the ultimate goal to persuade.
   • Plato
     • Plato contributed to the model by giving importance to the study of communication by adding 4 things: 1. The study of words and their nature 2. The study of human beings 3. The study of nature order. 4. The study of things that affect humans
   • Augustine
     • Augustine was an intellectual that through his writings and his approach to reemphasis the greeks approach he managed to give another interpretation of the bible and art.
   • Modern
     • In Modern day´s communication theory has changed as new forms of comunication have been raised due to technological advances, therefore the comunicationmodel has changed
       • The new model adds the feedback loop meaning the receiver can give immediate feedback to the sender

2. Definition

   • Communication Is the 2-way process in which humans and animals share information, interact and eventually use as a survival method.

3. Purpose

   • The initial purpose of communication was said to persuade and audience, it is now believed that communication is more complicated than that and its main purpose transmit information