CH 8 experiment to develop and validate the best solutions

CH 8 experiment to develop and validate the best solutions

1. test, fail, learn from the best

   • failure is a part if life and you will fail, if you don't you have failed by default
     • development - refining ideas through play, sketching & prototyping
       • 3 mind sets
         • being human centered, engaging in visual thinking, adopting a prototype attitude
           • human centered focusing on empathy
             • just visually show it doesn't matter how it looks
               • make a prototype to find problems
                 • 3 strategies to generative learning
                   • 1) serious play to engage more of your brain
                     • doing something to break away from the task at hand but at the same time still thinking in the back ground
                       • 2) sketching to explore reinterpretations of your idea
                         • get your thoughts on paper. it makes you visualize and work through the idea
                           • 3) prototyping to jump start innovation
                             • prototyping allows you to test for possibilities
                               • prototyping also allows you to
                                 • 1) it produces need variation
                                   • 2) brings mental models to physical for customers to see and try
                                     • 3) allows you to fail early cheaply learn and improve
                                       • 4) allows you to rework ideas quickly
                                         • 5) reduces chance of misinterpretation
                                           • validation - how to refine and select the best option
                                             • to move into validation phase
                                               • 1) design thinking
                                                 • using an MVP
                                                   • 2) idea refinement to edit and polish
                                                     • think about your ideas in the future and invision their impact
                                                       • comparing products to evaluate creativity
                                                         • CPSS Test - how distinct and unique the idea is
                                                           • 4) assessing solutions to predict creative value
                                                             • CSDS Test - tests functional creativity, relevance, effectiveness and novelty
                                                               • doing - acting like an idea developer
                                                                 • to hone your development skills get a prototype out and learn from the feed back
                                                                   • to hone your idea validation learn from the mistakes in the prototype and be ready to make mistakes
                                                                     • being - living like an idea developer
                                                                       • tri cycle - curiosity, experimentation, attitude, play, incubation, reflection