Value of intangible assets

Value of intangible assets

1. It is understood as

   • production assets are tangible, the processes necessary to use these assets are intangible
     • can be defined as
       • Knowledge, trust among employees, the ability to manage new situations, organizational routines
         • as
           • The ways in which people work together, scientific capabilities, innovation capacity, brand and reputation of the firm for its products or services and how it interacts with people
             • like the
               • Employees, customers and suppliers are intangible resources of the organization
                 • it is divided into
                   • Intangible assets related to marketing
                     • are
                       • assets used to promote products and services like marcs of products, factory certification, brands, and no compete agreements or commercial design.
                   • Intangible assets related to customer
                     • represent
                       • the knowledge of customers or suppliers, called property based on contracts; this category includes supply contracts, advertising, licensing agreements but also customer contracts.
                   • Intangible assets related to technologies
                     • composed of
                       • intangible assets resulting of intellectual property rights and know-how transfer.
                   • Intangible assets related to artistic nature
                     • come is general from the right of various artworks or creations.
                   • Unidentifiable intangible assets owned by the companyin general are intangible assets with an undefined useful life
                     • like the
                       • existence of the client and the investment with promotion and reputation
         • Common examples are present in organizations today
           • Service and product brands
           • customers
           • Organization Patents
           • Copyright
           • Designs
           • Trade secrets
           • Competitions
           • Education Ideas and knowledge about activities-Ratings
     • The assets that every company must detain are the patents, licenses and brands those
       • are
         • official documents granted by a state
           • These types
             • of assets are titles of protection for an invention of a product, process or method in order to prevent the manufacture, use or sale without consent