Research Methodology

Research Methodology

1. “Research is a systematic inquiry to describe, explain, predict, and control the observed phenomenon. Research involves inductive and deductive methods

2. Scientific Research Process

   • Problem identification
     • Proposal
   • Objectives of solution
     • Requirements
   • Design and Development
     • Artefact
   • Implementation
     • Demostrations
   • Evaluation
     • Results
   • conclusion
     • Measures

3. Business and Marketing

   • Distribution analysis
   • Financial Analysis
   • Market Analysis
   • Risk Analysis
   • Brand Analysis

4. Qualitative/Quantitative Methods