GETTING GAMIFICATION RIGHT: 22 BEST PRACTICES

GETTING GAMIFICATION RIGHT: 22 BEST PRACTICES

1. DEFINITION

   • Gamified elements to learning platforms
   • represents a significant investment of time and money

2. 1. Clearly identify goals before diving in

   • thinking carefully about the desired outcomes

3. 2. Tie gamification to business needs

   • Yields valuable data
   • clear metrics to help them effectively collect, measure, and analyze the data

4. 3. Understand the psychology

   • it is rooted in principles of cognitive psychology
   • Gamification harnesses the power of both

5. 4. Keep the game design simple

   • The process of scoring and winning should be transparent

6. 5. Leaderboards play an important role

   • Leaderboards bestow a sense of status and allow users to compare themselves to other players
   • Firms should clearly communicate the updating frequency
   • Are motivators

7. 6. But beware of leaderboard limitations

   • Can become discouraged or demoralized

8. 7. Permit personalization

   • Companies are advised to allow workers to develop and embellish digital

9. 8. Encourage the freedom to fail

   • with game-based learning, failure is viewed favorably
     • the goal is for a user to master the content, and failure should be part of the game.

10. 9. Build in continuous feedback

    • using progress indicators
      • is important to reward mastery of the material

11. 10. Add elements to delight or surprise users

    • Gamification can add an element of curiosity and surprise.

12. 11. Distinguish between levels and badges

    • Levels define the learning journey and are ideal for building a training curriculum

13. 12. Create an initial buzz

    • Grab the attention of users who log in
    • Actively solicit feedback from users

14. 13. Monitor the system for abuse

    • Flag and investigate anything that seems out of the ordinary

15. 14. Extrinsic versus intrinsic

    • rewards learners for completing challenges and achieving designated goals. Extrinsic rewards
      • They drive individuals to take personal pride in their work and accomplishments

16. 15. Different strokes for different folks

    • Socializers
    • Free Spirits
    • Achievers
    • Players
    • Philanthropists
    • Disruptors

17. 16. Be on point with points

    • The tasks that require Effort will receive a compensatory amount of points

18. 17. Get social

    • Encourage users to exchange thoughts and experiences

19. 18. Keep it fresh

    • Keep learners engaged by regularly refreshing and updating

20. 19. Require participation

    • Extrinsic prizes are so attractive for the majority of the labor force to participate

21. 20. Leverage it throughout the employee life cycle

    • Recruitment tool
    • Reinforce learning, performance, and career management

22. 21. Use it as a management tool

    • New way of managing employees

23. 22. It is just one part of the L&D toolkit

    • Organizations have the most success when games are part of a larger, blended curriculum or strategy