Hotels

Hotels

1. Price

   • Luxury brands
     • -Big properties -Lots of amenities -Guest Relations and concierge services -Some are all Inclusive
   • Economy hotels
     • - Limited services and amenities -Some on-site restaurants and services
   • Budget hotels
     • - No on-site restaurants or amenities or services
   • Mid-range hotels
     • - Some on-site meals; breakfast -Little to no services
   • Lifestyle
     • -Boutique hotels -Hostels -All suite hotels

2. Segments

   • Company
     • Creates contacts with other companies to operate their branded hotel
   • Independent
     • Not part of a hotel chain or group
       • *Soft branding: Independent hotels partner with chains to create more revenue.
   • Chains
     • groups of affillated hotels
   • Franchise
     • A trademarked group. All hotels operate under this group but not necessarly with the same name.

3. Locations

   • Highways
     • Convenient for people travelling outside or between cities.
   • Resorts
     • Big properties for: tourism, sightseeing and luxury travel seekers
   • Airports
     • Located inside or next to airports for convenience for travelers.
   • City center
     • In populated streets around all city life for bussiness and leisure guests.
   • Suburban
     • Outside major cities; hotels here are cheaper to build.

4. Guests

   • Airline
     • - Given special rates -Special packages
   • Leisure
     • - Families -Large groups
   • Cooperate
     • Look for hotels that have: -Wifi -City location -Good rates -Included breakfast
   • Long term
     • People who stay mora that 2 weeks
   • Regional
     • Commercial and convention groups
   • Military & Government
     • -Special rates -Payed for by government

5. Other

   • 1970's
     • - Hotels became more unique -Chain hotels were created
   • 1980's
     • -Hotels got more things: event rooms, amenities, more branding
   • 1990's
     • -Added the guest relation department -Added the concierge department
   • 2000's
     • -Creation of more luxury brands and chains -More than 50 chains of hotels now exist