Mindmap
Consumer Decision Process
Inhalt der Mindmap
Consumer Decision Process
Need Recognition
- Search for Information
- Evaluation of Alternatives
- Purchase and Consumption
- Post Purchase
- Purchase and Consumption
- Evaluation of Alternatives
- Functional Needs: Pertain to the performance of a product or service
- Psychological Needs: Pertain to the personal gratification consumers associate with a product and/or service
- Search for Information
Informationen
- Beschreibung
- Mindmap am Consumer Decision Process, erstellt von Lindsey Herr am 12/02/2021.
- Erstellt von
- Lindsey Herr
- Aufrufe
- 0
- Bewertung
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