BEHAVIORAL AND SOCIAL LEARNING THEORIES

BEHAVIORAL AND SOCIAL LEARNING THEORIES

1. SOCIAL LEARNING THEORY

   • ROLE OF LEARNING IN PERSONALITY
     • he sees people as playing an active role in deterring their own actions, rather than being passively acted on by the learning environment
     • he emphasizes the importance of cognition in personality
     • personality is learned behaviour, ut is also behaviour your that influences future learning experiences
   • ROLE OF COGNITION IN PERSONALITY
     • our learned cognitions are the prime determinant of our behaviour
     • people who think that other people find them boring will act quiet and shy
     • SELF EFFICIENCY ; the perception that one is capable of doing what is necessary to reach one's goals-both in the sense of knowing what to do and being emotionally Abe to do it
     • SELF REGULATION; when we behave in ways that meet our personal standards, we cognitively pat ourselves on the back- we reinforce ourselves
   • SITUATION AND INTERACTIONISM
     • SITUATIONISM; it suggest that our behaviour is consistent only as long as our situations remain consistent
     • the situation that interact with our personal characteristics do not just happen to us at random; we play an important role in selecting and creating many of situations in which we lives

2. BEHAVIORISM

   • IVAN PAVLOV
     • Ivan and his coworkerconducted a research on digestion in dogs
     • when the metronome and the meat powder were presented together, the dogs quickly learned to salivate to metronome alone
     • his accidental discovery from the dog's experiment was of tremendous importance to the new field of psychology
     • an inherited reflex (salivating) comes to be triggered by a stimulus that has nothing to do with that reflex ( the metronome )
     • pavlov had shown that even inherited reflexes could be influenced dramatically by learning experiences
   • JOHN B. WATSON & MARGARET FLOY WASHBURN
     • they agreed with pavlov that the importance of conditioning went far beyond salivating dogs
     • most human behaviour was learned through classical conditioning
   • ALBERT BANDURA
     • the most important aspects of our behaviour are learned from other persons in society. we learn to be he who we are from our family, friends and culture