UNIT 3 PSYCHOLOGY

UNIT 3 PSYCHOLOGY

1. defining memory

   • encoding
   • storage
   • retrieval
   • models of human memory
     • atkinson and shiffrins multistore model
     • baddeley and hitches model of working memory
     • craik and lockhearts level of processing
     • MEMORY
   • • SENSORY MEMORY
       • ICONIC MEMORY
       • ECHOIC MEMORY