Interpersonal Relations at Coca-Cola

Beschreibung

Mindmap am Interpersonal Relations at Coca-Cola, erstellt von sebastianghem am 28/03/2014.
sebastianghem
Mindmap von sebastianghem, aktualisiert more than 1 year ago
sebastianghem
Erstellt von sebastianghem vor etwa 10 Jahre
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Zusammenfassung der Ressource

Interpersonal Relations at Coca-Cola
  1. Motivation
    1. Definition
      1. Stimulate desire and energy in people to be continually interested and committed to a job, role or subject, or to make an effort to attain a goal.
        1. Within this company
          1. Coca-Cola is extremely committed to be a great place to work, where people are inspired to be the best they can be.
            1. How?
              1. Training and Mentoring
                1. The company offers a number of development programs to encourage and motivate employees.
                  1. Coca-Cola University
                    1. An on line teaching environment for employees.
                    2. Developmental forums
                      1. Forums that offer teaching opportunities
                      2. Short term asignments
                        1. Employees have the opportunity to work in different fields, and learn from this experiences
                    3. Financial Rewards (External incentives)
                      1. Coca-Cola also offers financial rewards to motivate employees to reach greater performance.
                        1. Coca-Cola Red Tag program
                          1. Rewards employees with travel and merchandise as a way to recognize good performance
                            1. Employees's children can qualify for scholarship funds
                              1. Car discounts
                                1. Discounts on merchandise
                          2. Working Environment
                            1. Social exchange and equity theory
                              1. Coca-Cola offers an energizing environment to motivate their employees
                                1. In which employees have access to
                                  1. A cafeteria
                                    1. A dry cleaning
                                      1. Free parking
                                        1. A store
                                          1. Credit Union
                        2. Leadership
                          1. Leadership is defined as the process of guiding and directing the behavior of people in the work environment.
                            1. Coca-Cola has distinguished themselves for being a leader company in their sector market. Furthermore, they have also been acknowledged for having great leaders that were able to position them as a top brand
                              1. In 2013, Coca-Cola announced the hiring of new senior leaders to operate 3 areas: Coca-Cola International, Coca-Cola Americans and Bottling Investments Group to improve productivity and leadership
                                1. Positive Leadership in Coca-Cola
                                  1. Coca-Cola celebrates 25 years of positive leadership by launching remarkable Coke Scholars
                            2. Communication
                              1. Communication can be defined as the transmission of a message from a sender to a receiver in an understandable manner.
                                1. The importance of effective communication is immeasurable in the world of business and in personal life.
                                  1. Verbal communication
                                    1. Coca-cola needs to be in direct contact with its customers and employees through verbal communication.
                                      1. Through its production centres, the company has the opportunities to talk to customers about all issues.
                                        1. Through Employee Insights Survey, where employees are insight on how the company is run and how things can be improved.
                                      2. Non verbal communication
                                        1. Coca-Cola is well known for its publicity
                                          1. creating an image by which people can identify themselves with the product, using non verbal communication
                                            1. Persuasion represents one of their strongest assets
                                    2. Teamwork
                                      1. Definition
                                        1. The process of working collaboratively with a group of people in order to achieve a goal.
                                          1. For Coca-Cola it is really important to promote teamwork, given that its the most productive way to achieve the goals.
                                            1. Coca-Cola uses the trait theory to hire professionals with specific traits, that allow them to operate in a multicultural environment.
                                              1. Diversity is really important for Coca-Cola, since multidisciplinary groups provide a huge variety of skills, creating a more complete and rich environment
                                                1. At Coca-Cola there is a great opportunity to work on teams that have several backgrounds. As a transnational enterprise Coca-Cola works on unifying people using their commitment to the company and desire to add value and make a difference.
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