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Section A: Audience and Producers

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Mindmap am Section A: Audience and Producers, erstellt von krissiebelle001 am 08/05/2014.
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Zusammenfassung der Ressource

Section A: Audience and Producers
  1. Hollywood today
    1. exhibition
      1. test screenings
        1. award cermonies
          1. publicity
            1. distribution
              1. timings
                1. marketing
                  1. finance
                    1. package and treatment
                      1. production
                        1. postponing
                          1. directors (powerful)
                            1. critical acclaim
                              1. Synergy
                                1. the promotion and sale of a product within a film
                                  1. e.g- score, phones and laptops
                              2. Golden Age of Hollywood
                                1. production line
                                  1. green light-go ahead
                                  2. oligopoly- the big 5 now had to share the film market with smaller producers and sellers
                                    1. star difference then and now: examples
                                      1. block booking
                                        1. Big 5: Loews, Fox Film, Paramount, Warner Bros, MGM, RKO
                                          1. paramount decree (1948)
                                            1. Olivia de Haviland
                                            2. vertical integration
                                              1. the production-distribution and exhibition of a film is owned by a company and so they gain all the profit that it makes
                                            3. Film Consumption
                                              1. certificate
                                                1. social and psychological impact of the cinema expeirence
                                                  1. social practice of participation
                                                    1. cinema going/ home viewing pros&cons
                                                    2. Rise and Fall of British Cinema
                                                      1. traditional actors: Colin Firth, Hugh Grant, Rowan Atkinson are attracted to the Hollywood appeal
                                                        1. restrict audiences
                                                          1. gross profit= low/ funding required = high
                                                            1. don't have sequels
                                                              1. traditional genre and narrative
                                                                1. BBFC (certificates)
                                                                  1. many weaknesess
                                                                  2. Independant and Multiplex cinemas
                                                                    1. shows blockbusters 3-4 months after initial release
                                                                      1. foreign films (independent)
                                                                        1. cheap, small (independent)
                                                                          1. odd times (independent)
                                                                            1. popularity (multiplex)
                                                                              1. funding (independent)
                                                                                1. 3D/ IMAX (multiplex)
                                                                                  1. student discount/orange wednesday (multiplex)
                                                                                    1. varied location (multiplex)
                                                                                      1. multiple screens, times, films (multiplex)
                                                                                        1. cineworld (multiplex)
                                                                                          1. escapism (multiplex)
                                                                                          2. Technology
                                                                                            1. VHS Boom
                                                                                              1. DVD rental and extras
                                                                                                1. home cinema
                                                                                                  1. the viewing expeirence
                                                                                                    1. 3D debate
                                                                                                      1. IMAX
                                                                                                        1. the internet
                                                                                                        2. Star System
                                                                                                          1. fanbase
                                                                                                            1. glamour
                                                                                                              1. bankability
                                                                                                                1. critical acclaim
                                                                                                                  1. influence
                                                                                                                    1. viewers relationships with stars
                                                                                                                      1. flexibility
                                                                                                                        1. salary
                                                                                                                          1. star power= increased by marriage
                                                                                                                            1. identification with audience
                                                                                                                              1. stars can be dropped
                                                                                                                              2. Film Review
                                                                                                                                1. internet
                                                                                                                                  1. classification
                                                                                                                                    1. rating
                                                                                                                                      1. word of mouth
                                                                                                                                        1. publicity and marketing
                                                                                                                                        2. Blockbuster
                                                                                                                                          1. profit
                                                                                                                                            1. conventions and research
                                                                                                                                              1. merchandise
                                                                                                                                                1. expectation
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