Tactical Iplementation

Seite 1

Video:

Social Media Marketing is all about creating interactive moment with our costumers to achieve our goal we defined.

Social Media as tap into the idea of using our costumers as a marketing effort. Since all our content we make, our costumers will react to them and spread all our content and even be a role and expose our content to other people for all over the world. That viral effect is what make social media so effective, done right it social media has the potential to transform your business. but requires good stratedy, creativity. But if you do it wrong, it can bring negative attention to your brand or business.

Organic Aspect of Socil Media Marketing: Big two.. Fb and Twitter

There is more vale on social media than just brand recognition and website traffic:

- Creates the opportunity to hear from your costumers: Identify the good or bad and See what's more importsnt for them, what they share and don't ... Active audienc is important.

- You stablish credibility: Active social media presence you'll allow your costumers to indirectly advocate for you. When they review, or receive positive feedback. You will boost credibility

-You will develop community: A community is an importnt tool tfor driving awearness to your brand.

That community will ignite your marketing and will expose their friends to your audience.

Twitter:

Public real time to share short thought.

- It is great for short, rapid communicction

- To get support or provide a shotout to brands

- Content has a short life span

- Conversations are in real-time.

Facebook:

More private where to catalog information and content with friends and family

- You'll find middle class representtive, younger community. They are joining snapcht ans inst to communicate digitaly.

- Content can life on for several days

You can uso both but understanding the difference between those two will help you determine the right strategy.

Seite 2

1.- "Following consumers back creates new touch point between consumer and brand that would never exist otherwise" (178).

2.- "A key question to ask about any form of communication for your company, no matter what the medium, is "Am I adding value with this content?" (180).

This is an important point to take into consideration when it comes to talking about which platforms to use to grow on Social media. Is the medium we are using not helpful or is the lack of value on our content what is wrong._Content plays a crucial role in achieving business and social media objectives such as brand recognition, thought leadership, audience engagement, and lead generation. It allows usto cement your position as a go-to destination for your customers, whether it be for entertainment, education, or inspiration. The best way to achieve this is by ensuring your content reflects the unique perspective of your brand, while also taking into account the needs of your organization. Effective content will help you to build long term relationships with your audience, ultimately leading to an increase in revenue for your organization. Ensure your content is well received by keeping it relevant to your audience’s interests, goals, and pain points. Not only is well-planned content a great way to build trusting relationships with your audience, but it can also help you support the needs of your business.

3.- "Social Media Marketing is all about creating an interactive moment with our costumers to achieve our goal we defined" (video).

4.- "The power of hashtags is that they open conversations up to potentially the entire community. They invite participation around, given topic from anyone and everyone" (188).

5.- "A community is an important tool for driving awareness to your brand. It’s this community that will ignite your word of mouth marketing and helps you reach untapped territory" (video).

6.- "There is more value on social media than just brand recognition and website traffic. It creates the opportunity to hear from your costumers or audience" (video).