Digital Marketing
832 resources created by 671 users
This Digital Marketing page on GoConqr gathers community-made quizzes, mind maps, flashcards and notes, from SEO and Google Adwords to social media, email and e-commerce. It's built for university students and professional candidates practising for certifications, and for teachers after ready-made material. School students may also dip in. There are over 700 resources here, including more than 60 quizzes and over 500 mind maps, mostly at university level. Pick a topic, try a quiz to find your gaps, then revisit the maps.
Select topic
- Digital Marketing Channels19
- Digital Marketing Strategy and Planning52
- Customer Journey and Sales Funnel13
- Experiential Marketing and Customer Engagement10
- Gamification29
- Content and Inbound Marketing13
- Search Engine Optimization25
- Online Advertising33
- Social Media Marketing77
- Email Marketing19
- Mobile Marketing5
- E-commerce7
- Landing Pages and Conversion Optimization8
- Digital Marketing Analytics13
Top Digital Marketing resources
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180 cardsDigital Business and E-Commerce Management Implementation and Practice Sixth edition by Dave Chaffey
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9 questionsSEO
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16 cardsSEO How does SEO differ from PPC?
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108 questionsMarketo Certified Associate Exam Study Questions Marketing Automation Technology
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Mind map SEO GUIDE Coletânea de Artigos indispensáveis para quem trabalha com SEO. -
20 questionsAre You A Digital Influencer? What is the character limit for Linkedin status updates?
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Mind map TCEO MODEL There are many models for approaching digital marketing but we have found it most effective to group it int... -
4 questionsOnline advertising Uses email to send advertisements to customers (both potential customers and existing customers). However c...
Quizzes
See all 72 quizzes-
9 questionsSEO
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108 questionsMarketo Certified Associate Exam Study Questions Marketing Automation Technology
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20 questionsAre You A Digital Influencer? What is the character limit for Linkedin status updates?
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4 questionsOnline advertising Uses email to send advertisements to customers (both potential customers and existing customers). However c...
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172 questionsEmail Specialist Marketing Cloud A marketer wants website visitors to have the option to subscribe to specific publications and make updates...
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139 questionsAd Words Search Certification True or false: Adding an extension to a text ad improve an advertiser's Quality Score?
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80 questionsMARK 452 - EXAM A e-marketing
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120 questionsexam 2 DM A website’s popularity is determined by
Mind maps
See all 613 mind mapsFlashcards
See all 84 flashcards-
180 cardsDigital Business and E-Commerce Management Implementation and Practice Sixth edition by Dave Chaffey
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16 cardsSEO How does SEO differ from PPC?
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46 cardsDigital Marketing Jargon Commonly used jargon in Digital Marketing
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38 cardsMKT - SW 12 - Social Media Marketing (38) MKT - SW 12 - Social Media Marketing (5-Step: Promotion - communicate the value proposition)
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111 cardsPardot Consultant 2 What report allows you to see how many net new prospects your site is generating and how many visitors are ...
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116 cardsSEO Definition of search engine
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77 cardsEstudio para el final de Comercialización del producto digital The 4 p’s of marketing
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48 cardsMarketing interview questions What is digital marketing
Flowcharts
See all 21 flowcharts
Notes
See all 39 notes-
The Viral Marketing Campaign- The Dark Knight The Viral Campaign- The Dark Knight May 2007- Viral Marketing campaign begins using the film's tagline 'Why So Serious?' Designed to attract fans of the franchise. Viral marketing: a method of marketing, particularly ...
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PROCESO PROFESIONAL DE SEO Here's a cliche among digital marketers: Search engine optimization (SEO) isn't what it used to be. Here's a true statement you don't hear as often: Your SEO strategy for 2018 shouldn't focus on keywords. Click here t...
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Chapter 6: Display Advertising and Other Customer Acquisition Techniques By the time you complete this chapter, you will be able to:1. Explain the meaning and importance of customer acquisition as a marketing strategy. Customer Acquisition is the use of specific interactive marketing tools...
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23 consejos para ser un expert@ en el manejo de redes sociales - creado desde un Mapa Mental 1. Tener presencia en al menos dos redes sociales distintas 2. Publica actualizaciones con frecuencia 3. Enlaza tus perfiles con tu página principal
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Online Marketing Note Online Marketing Definition:Online Marketing, or Internet Marketing, refers to advertising and marketing efforts that use the Web and e-mail to drive direct sales via e-commerce as well as sales leads from Web sites o...
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Tactical Iplementation Video: Social Media Marketing is all about creating interactive moment with our costumers to achieve our goal we defined. Social Media as tap into the idea of using our costumers as a marketing effort. Since all our c...
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SEO Learning - KEYWORD RESEARCHING - Reddit How to use Reddit : Use subreddits, and look for the ones that you like. (choose from 5 subreddits to save time) Focus on subreddits with more than 20k followers. Look for content ideas and keywords ideas...
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Digital Marketing Exam Revision - created from Mind Map Customer Acquisition Outbound Marketing ROI
Slides
Topics in Digital Marketing
More Marketing, advertising and sales topics
About Digital Marketing
GoConqr OriginalWhat the page covers
The resources run from broad overviews to tool-specific practice. On the broad side, the flashcard deck on Digital Business and E-Commerce Management lists terms such as Inbound Marketing, Content Marketing, Search Marketing, m-Commerce and Sell-Side e-Commerce. Mind maps such as Digital Marketing Strategy and Online Marketing Strategies sit alongside module-style maps on the digital landscape, planning campaigns and website design.
Search, social and analytics
Search is well represented. The SEO flashcards ask how SEO differs from PPC and what on-page and off-page optimisation mean, and the SEO quiz uses fill-in-the-blank questions on the same ideas. The SEO GUIDE mind map moves on to keyword research for e-commerce. For paid search there are the Google Adwords mind map and the quiz Search Marketing: Quality Score. Analytics has its own quizzes, including Google Analytics Quiz.
Certification practice
Some quizzes and decks suit professional candidates. You will find Marketo Certified Associate Exam Study Questions, Email Specialist Marketing Cloud and Pardot sets. These relate to Salesforce Marketing Cloud. The CAM Diploma is also mentioned among the listed resources.
A sensible order
- Start with a mind map such as Digital marketing to see the shape of the topic.
- Read the flashcards on Digital Marketing Jargon so the vocabulary is familiar.
- Take a quiz on one area, for example SEO Quiz, and note what you missed.
- Go back to the related map to fill those gaps, then try another quiz.
Case-style material can help too. The notes on the viral campaign for The Dark Knight show how a campaign unfolds, while the Campaign Blueprint flowchart is useful for planning.
Where it fits
This unit belongs to the Digital Marketing and E-commerce strand of the Marketing, advertising and sales subject. Teachers can pick maps and quizzes to set as revision tasks. Choose one area today and open a quiz to see where you stand.
Frequently asked questions
Which resource should I open first?
Begin with a broad mind map such as Digital marketing or Digital Marketing Strategy to see how the topic fits together. Then use the flashcards on Digital Marketing Jargon for vocabulary, and move to a quiz like SEO Quiz or Digital Marketing Quiz to test what stuck.
What do the mind maps cover?
Over 500 mind maps cover strategy, online advertising, Google Adwords, landing page optimisation, mobile marketing, website design, e-CRM, word of mouth and analytics. Some are module summaries from courses, while others answer set questions, such as how to evaluate website effectiveness.
Are there resources for certifications?
Yes. The page lists quizzes and flashcards on Marketo, Pardot and Email Specialist Marketing Cloud, which relate to Salesforce Marketing Cloud. There are also Google Adwords and Google Analytics tests. The CAM Diploma is mentioned among the resources too. All were made by GoConqr users.
Do I need to pay or sign up to use them?
No. Every resource listed here is free to open, study and take, with no account needed. If you want to save quiz scores or make your own quizzes, maps, flashcards and notes, a free account lets you do that.
Who made these resources?
They were made by GoConqr users, not by GoConqr itself. That means styles vary, from course-specific exam decks to general summaries. Check a resource against your own course material, especially for tool-specific features that change over time.
What if I can't find my topic?
Try the related titles first. For example, email, social media advertising, e-commerce and metrics each have their own flashcards or quizzes. If something is still missing, you can build your own mind map or flashcard deck on it.