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Quiz

TIM - Quiz 10

Luis Vering 12 Fragen

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Fragen in diesem Quiz (12)

  1. 1Roadmapping is a method for forecasting and visualizing interdependent developments (e.g., technologies 1, 2, and products).
    Product and technology roadmap are not linked in order to analyze the
    use of and need for technologies.
    1. ARichtig
    2. BFalsch
  2. 2What is not a benefit of roadmapping?
    1. AEstablishment of a shared product-technology strategy
    2. BInterlinked approach for long-range product and technology planning
    3. CStimulation of learning and improvement of cross-functional
      communication
    4. DImprovement of time-to-market and time-to-money
    5. EEstablishment of cross-functional teams
  3. 3What does the marketing segment want for the firm?
    1. A– Increase people’s brand/product awareness, identification
      – Increase people’s interaction with brand/products
    2. Baccess (and, hopefully transfer) external knowledge
      … about problems: what are the needs that they have?
      … about solutions: can they solve the problems you have?
  4. 4What does the innovation segment want for the firm?
    1. A– Increase people’s brand/product awareness, identification
      – Increase people’s interaction with brand/products
    2. Baccess (and, hopefully transfer) external knowledge
      … about problems: what are the needs that they have?
      … about solutions: can they solve the problems you have?
  5. 5Which statement is true?
    1. ARichest need information is usually found at user sites
    2. BRichest need information is usually found at manufacturer sites
  6. 6Which statement is true?
    1. ARichest solution information is often found at manufacturer sites.
    2. BRichest solution information is often found at user sites.
  7. 7Which statement is true?
    1. AUsers typically conceive / develop functionally novel innovations
    2. BUsers typically conceive / develop improvements
  8. 8Which statement is true?
    1. AManufacturers tend to develop improvements
    2. BManufacturers typically conceive / develop functionally novel innovations
  9. 9Definition: Lead users…
    1. have needs that foreshadow general demand in the
    marketplace;
    2. expect to obtain high benefit from a solution to their needs.
    1. ARichtig
    2. BFalsch
  10. 10Consequences: Lead users…
    3. often innovate to solve their own needs by developing prototypes
    4. are often willing to freely reveal their innovations. Individual lead
    users may also start companies.
    1. ARichtig
    2. BFalsch

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Quiz am TIM - Quiz 10, erstellt von Luis Vering am 26/07/2021.
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