37. Four Ways to be Creative

Chapter 37: Four Ways to be Creative

Deliberate and cognitive creativity

Deliberate and emotional creativity

Spontaneous and cognitive creativity

Spontaneous and emotional creativity

comes from sustained work in a discipline

function comes from the prefrontal cortex (PFC) in your brain, located behind your forehead

allows for focused attention

allows for you to make connections among bits of information you’ve stored in other parts of your brain

requires quiet time, time to ponder and emotionally reflect on something

requires a high degree of knowledge and lots of time

deliberate part comes from the prefrontal cortex (PFC) in brain, emotional part comes from both the amygdala and cingulate cortex

amygdala processes basic emotions: love, hate, fear, etc.

cingulate cortex processes complex emotions related to your interaction with others and the world

some time required for reaction/feedback

time required for reaction/feedback

requires time to stop and be away from the problem, insight for the design/solution will come eventually

function involves the basal ganglia of the brain, operating outside of conscious awareness

conscious brain stops working on design/problem and unconscious brain works on it in the background

some time and an existing body of knowledge required for reaction/feedback

no specific knowledge necessary, but skill is required

powerful experiences/moments, relative to epiphanies

function involves the amygdala alone