Diagrama de flujo
5 Step Consumer Decision Making Process
Contenido del diagrama
1. Problem Recognition
2. Information Search
3. Evaluation
4. Product Choice
5. Post purchase process
Need recognition
Pre-purchase search
Evaluation of alternatives
Purchase
Post purchase evaluation
Información
- Descripción
- MKT20025-Consumer Behaviour Diagrama sobre 5 Step Consumer Decision Making Process, creado por Erin Walker el 11/07/2017.
- Creado por
- Erin Walker
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- 1
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- Valoración