Scamper Method

Scamper Method

1. Generate ideas new products or services

2. Innovate and improve new products or services

3. It involves

   • Substitute
     • Questions about what could be replaced from the thing to improve
       • Essentially parts of the thing you want to improve
   • Combine
     • Questions related to things that could be used with the product to improve
       • To create a new one
   • Adapt
     • Think about the adaptations that could be made to the thing you want to improve/change
       • Parts that could be changed Inspiration Previous solutions Ideas that could be adapted
   • Modify (includes magnifying and minify)
     • Think about the ways or elements in which the thing to improve is improved
       • Essential elements from the thing to improve
   • Put to another use
     • Think about other implementations for the thing to improve or change
       • It involves market, people and the product itself
   • Eliminate
     • Think about things that could be removed or reduce.
       • To narrow the thing to improve to its essential functions
   • Reserve
     • Think about how to backup your plan if something happened.

4. Ways of using it

   • Take the good ideas
   • Apply the questions
     • Values Benefits Services
   • Take an existing product, service or idea to improve
   • Look for answers that could come out as viable solutions for what you want to improve
   • Ask questions involving the 7 elements