Product Analysis

Product Analysis

1. Aesthetics- Its got a very basic and functional style. With a 240v power source. it is easy to maintain all you have to do is dust it and change the bulb. You can simply turn it on with the on/off switch which is on the base of the lamp.

2. Customer- It is designed for 35-40 year old people that have an interest in cars

3. Cost- This product no more than $20, which is a fair price because there made in China

4. Ergonomics- There is a switch on the base which is easy to swith on/off and the bulb is also easy to access to change bulbs when needed

5. Function- It is made to provide spotlight for a specific area for e.g reading area

6. Size- The lamp is no larger than 300x 300x 300. The size and weight are appropriate for this lamo as its light and doesnt take up much space

7. Safety- The product is well balanced as it will only fall over and become unbalance and fall over if the gooseneck is bent back

8. Materials- It is made from aluminium gooseneck and ABS base which has been injected moulded

9. Environmental- It has rolled metal a separate parts so the plastic and metal can be recycled seperatley.It was mass produced and shipped over from China which is environmentally friendly.

10. Modification- The incandescent bulb could be substituted for LED lights as they are environmentally friendly and last long

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