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48214
Marketing
Descripción
Business Mapa Mental sobre Marketing, creado por Roxy Bredikhina el 17/04/2013.
Sin etiquetas
business
business
Mapa Mental por
Roxy Bredikhina
, actualizado hace más de 1 año
Más
Menos
Creado por
Roxy Bredikhina
hace alrededor de 11 años
121
0
0
Resumen del Recurso
Marketing
Business
Goals
Processes
Market
Market research
Market segmentation
Market trends
Competition/ Partners
UX
User Research
Interviews
Personas
TAs
Storyboards
Customer Service
Getting customers
Ads
Google
Facebook
Forums
Partners
Accrd. Blog
Media coverage
Retaining them
Brand
4D brand
Functional dimension
Unique features of product or service
Social Dimenstion
Identification of person with a group
Mental Dimension
Touching the soul, creating new Better Me
Spiritual Dimension
Global responsibility, something bigger then self
Other ways of introducing brand
Prodct/Value
What is the value for user?
Positioning
Why our brand is better/how different it is?
Style
What is the style of brand, image?
Mission
What is the role of brand for society? Value for all people?
Vision
Where do we want to be?(Market and the world)
Values
Why can you trust the brand as your friend?
Coverage by media
Goals
How to
Communication
Social Networks
Blog
Goals
Help community of self-learners
Create engagement
Set
Platform
Tegs
Comments
Topics
Tips on self-study
Tips on MOOCs
Contests
$750 contest
Cert of The Month
Tips on using accredible
Interviews with users
Success stories
Inspiration
Tips
Winners of Contests
Ideas
Usage of infographics
Newsletters
Newsletters
Subscription to blog posts
Contests
$750
Cert of the Month
Things to do now
Edwizzr work
Survey
Emails
Ideas
Experience
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