MARKETING FOR DIGITAL WORKERS - created from Mind Map

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How to Build an Online Presence

PORTFOLIO MANAGEMENT

MARKETING THROUGH SOCIAL MEDIA

DEVELOP A LINKEDIN PROFILE

Start a Facebook page to promote the freelancer service

Use Google Plus

Develop a LinkedIn Profile

15 Essential Elements in Managing Portfolio

1. Highlight your speciality

2. Provide examples of your work

3. Contact information is highly visible

4. Include your personality

5. Put your best photo

6. About page or bio

7. Relevant skills and education

8. A strong call to action

9. Testimonials

10. Provide context

11. Visually appealing site

12. Use the right platform

13. A professional domain name

14. Outside opinions

15. Regular updates

1.Complete your social profiles 2.Include links to your work samples 3.Use LinkedIn’s recommendations 4.Add social links to your email signatures 5.Be engaging

6.Consider creating a personal blog or website since you can upload projects, blog posts, and videos and brand the in a way that reflects you.

When you develop a LinkedIn Profile, your presence in website makes employer easy to search for the right candidates as you are presenting a professional profile in networking social media.

Employers can search with ease on LinkedIn for possible job candidates that have the skills, experiences, and desire to work for them and fit their specific needs.

If your presence on LinkedIn is lacking, or if you don’t have a LinkedIn account at all, it could affect how successful your job search is. You could be missing out on massive opportunities.