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Diapositivas

Point 92

Mary Moore Inglés 2 diapositivas

Diapositivas del conjunto (2)

  1. People Want More Choices

    • People love having choices but too many choices are hard to digest.
    • Sheena Lyengar conducted a study that showed people were initially drawn to an option that offered more variety but were less likely to make a purchase compared to those who went to the option with only a few choices.
  2. Insight

    • Try not to offer your customers too many options and stick with just three or four main choices.

Información

Descripción
People Want More Choices and Information Than They Can Process
Creado por
Mary Moore
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