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1303496
Music Video Conventions
Description
Mind Map on Music Video Conventions, created by skmattwell on 17/09/2014.
Mind Map by
skmattwell
, updated more than 1 year ago
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Created by
skmattwell
over 9 years ago
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Resource summary
Music Video Conventions
Music Genre
Gag Video
Relies on visual tricks and effects
Heavy use of post-production effects
Can be shot live using 'in camera' effects
www.youtube.com/watch?v=mghhLqu31cQ
Narrative Video
Tells as story with a beginning, middle and end
Follows a story with artist performing intercut
Largely jointed structure to portray the story
www.youtube.com/watch?v=ISvM56s41vY
Performance Video
Focuses on the artist or band performing the song
Centred on the people singing or playing the song
Multiple close ups of the artist and possibly interments being played
www.youtue.com/watch?v=Soa3gO7tL-c&spfreload=1
Club/Party Video
Set mainly or entirely in a nightclub or at a party
Scenes set exclusively in a club
Often created for R&B music
www.youtube.com/watch?v=GeZZr_p6vB8&spfreload=1
Animated Video
Features animated images which the band or artist may or may not appear
Includes evident use of computer generated imagery and animation
Made up of fictional scenes created using the latest in animation technology
www.youtube.com/watch?v=pw8PpYBiDsc&spfreload=1
Film Clip Video
Created when a song is featured on a film soundtrack and contains clips from the film
Clips from the relevant film intercut with the music video
Song features in a film and vice-versa
www.youtube.com/watch?v=UDAaevTq51I&spfreload=1
Concept Video
Centres on a specific idea or concept, never portrays performances, only stories or images
Very fast paced editing of often confusing and unusual shots
Shots often completely unrelated to the song
Sometimes has a deeper meaning despite its 'hard to follow' nature
www.youtube.com/watch?v=H4PN7Xbexq4
Dance Video
Features dancing, usually choreographed
Usually involves a large group dancing to the soundtrack
Generally used for music videos within the pop music genre
www.youtube.com/watch?v=Kgjkth6BRRY&spfreload=1
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