Unit 1: Mind map of terms

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Mind-map of terms for Digital Media Sectors & Audiences
c.gale
Mind Map by c.gale, updated more than 1 year ago
c.gale
Created by c.gale almost 12 years ago
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Resource summary

Unit 1: Mind map of terms
  1. Types of media product
    1. Analogue
      1. traditional media which refers to physical data. e.g. vinyl records, old TV broadcasts
      2. Digital
        1. media that is digitally produced and stored. e.g. film, TV, audio, publishing, games
      3. Platforms & Devices
        1. Platform
          1. TV broadcast, Cinema, Download, Radio broadcast, Website CD& DVD
          2. Device
            1. Smartphone, Tablet, Games Console, Computer,
          3. Media sectors
            1. Moving Image Audio Publishing Games Websites
              1. Stages of Production
                1. Pre-production Production Post-production Distribution Exhibition
              2. Audiences
                1. Types
                  1. Primary
                    1. Secondary
                      1. Individual
                        1. Group
                        2. Theories
                          1. Active
                            1. Passive
                            2. Socio-economic Categories
                              1. Lifestyle categories
                                1. Aspirers Mainstreamers Succeeders Reformers
                              2. Research
                                1. Primary
                                  1. first-hand information e.g interview, questionnaire
                                  2. Secondary
                                    1. information from existing sources e.g. book, internet
                                    2. Qualitative
                                      1. opinions & beliefs
                                      2. Quantitative
                                        1. numbers
                                      3. Regulatory Bodies
                                        1. Advertising Standards Authority (ASA)
                                          1. British Board of Film Classification (BBFC)
                                            1. Office of Communications (OFCOM)
                                              1. Independent Press Standards Organisation (IPSO)
                                                1. Pan-European Game Information (PEGI)
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