User experience: Jeff Johnson's principles

Martha Mathews
Mind Map by Martha Mathews, updated more than 1 year ago
Martha Mathews
Created by Martha Mathews about 6 years ago
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Description

Brief summation of Jeff Johnson's principles from Give Me The Why (2007)

Resource summary

User experience: Jeff Johnson's principles
  1. Focus on the users and their tasks, not on the technology
    1. Consider function first, presentation later
      1. Conform to the users’ view of the task
        1. Try it out on users, then fix it!
    2. Design for the common case
      1. Don’t complicate the users’ task
        1. Facilitate learning
          1. Deliver information, not just data
            1. Design for responsiveness
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