External influences of a business success

aneesak1999
Mind Map by , created over 4 years ago

hope this helps!

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aneesak1999
Created by aneesak1999 over 4 years ago
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External influences of a business success
1 business rivals
1.1 can be a threat if their prices are lower
1.2 can help to boost trade for everyone
1.3 prices and quality to compete with
2 industry
2.1 may set out guidelines eg pollution
2.2 may promote products for all businesses
2.3 voluntary codes to abide by
3 Government
3.1 legislation may affect business costs
3.2 can help to raise business confidence
3.3 laws to abide by, agencies to satisfy
4 global economy
4.1 overseas markets more accessible via internet
4.2 ups and downs in trade in a big economy can affect everyone
5 pressure groups
5.1 can be a threat if they gain publicity
5.1.1 demands for goods practice
5.1.2 can be a boost if products seen to be good
6 customers
6.1 demands for choice and quality to fulfil
6.2 consumer tastes may change
6.3 can stay loyal to a brand

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