Merchant

Description

Merchat 4
vivekkaushik
Mind Map by vivekkaushik, updated more than 1 year ago More Less
vivekkaushik
Created by vivekkaushik almost 9 years ago
vivekkaushik
Copied by vivekkaushik almost 9 years ago
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Resource summary

Merchant
  1. Campaign Management
    1. Campaign (Optional)
      1. Name the Offer campaign
        1. New Product
          1. Thank you Offer
            1. Product Brand
              1. Targeting
                1. Sharing
                  1. Gifting
                    1. Limited Quantity
                    2. Campaign (Mandatory)
                      1. Offer Type

                        Annotations:

                        • Mass Audience Offers(in Green) & Targeted Offers (in Orange)
                        1. Standard Offer
                          1. Flash Deal
                            1. Daily Special
                              1. Freebie
                                1. Clearance
                                  1. Exclusive Offer
                                    1. Targeted Offers
                                    2. Offer Details
                                      1. Offer Value
                                        1. Expiry Date
                                          1. PLU or Barcode
                                            1. Product Image
                                              1. Rules & Regs
                                                1. Merchant Locations
                                                  1. Campaign Code
                                                  2. Additional Features
                                                    1. Marketing Calendar
                                                      1. Generate a Barcode
                                                        1. Turn offer On or Off
                                                      2. Dashboard
                                                        1. Campaign Results
                                                          1. Total View

                                                            Annotations:

                                                            • ○ Offers Viewed (total) ○ Offers Saved (total) ○ Offers Redeemed (total) ○ Offers Saved (total) ○ Offers Shared (total)
                                                            1. Offer Campaign View
                                                              1. Offer Viewed

                                                                Annotations:

                                                                • ○ Total ○ By day ○ By hour ○ By customer  
                                                                1. Offer Saved

                                                                  Annotations:

                                                                  • ○ Total ○ By day ○ By hour ○ By customer
                                                                  1. Offer Redeemed

                                                                    Annotations:

                                                                    • ○ Total ○ By day ○ By hour  ○ By customer  
                                                                    1. Offer Expired or Deleted after being Saved
                                                                      1. Offer Shared
                                                                        1. Offer Gifted
                                                                        2. Sort from best to worst
                                                                        3. Customer Profile Analytics
                                                                          1. Scoring
                                                                            1. Business Rule

                                                                              Annotations:

                                                                              • ■ Viewing an Offer ­ 1 point ■ Saving an Offer ­ 2 points ■ Redeeming an Offer ­ 3 points
                                                                            2. Sort customers based on their activity

                                                                              Annotations:

                                                                              • ■ Total Scoring ■ Viewing Offers ■ Saving Offers ■ Redeeming Offers
                                                                            3. Feedback

                                                                              Annotations:

                                                                              • ● View all feedback at a customer level ● Business rule ­ level 3, business can sort feedback by:                ○ Age           ○ Gender            ○ Customer Scoring
                                                                            4. Business Account

                                                                              Annotations:

                                                                              • Business Account Levels Permissions & Feature Restrictions
                                                                              1. Level 1 (Free)
                                                                                1. 5 offers activate at one time
                                                                                  1. All offer types available except for ‘exclusive’ & targeted offers
                                                                                    1. Campaign Analytics limited

                                                                                      Annotations:

                                                                                      • ○ Total campaign view ○ Campaign View for Offer redemptions ○ Marketing Calendar 
                                                                                      1. Customer Profile

                                                                                        Annotations:

                                                                                        • ○ Total number of customers ○ Pictures of Customers ○ Names of Customers 
                                                                                        1. 3 Merchant locations
                                                                                        2. Level 2 (Paid)
                                                                                          1. 10 offers activate at one time

                                                                                            Annotations:

                                                                                            • ○ Unlimited offer set­up 
                                                                                            1. All offer types available except for ‘exclusive’ & targeted offers
                                                                                              1. Campaign Analytics ­ all
                                                                                                1. Unlimited Merchant locations
                                                                                                  1. Customer Profile
                                                                                                  2. Level 3 (Paid)
                                                                                                    1. 50 offers activate at one time

                                                                                                      Annotations:

                                                                                                      • ○ Unlimited offer set­up
                                                                                                      1. All offer types available
                                                                                                        1. Campaign Analytics

                                                                                                          Annotations:

                                                                                                          • All (including from Beacons) 
                                                                                                          1. Customer Profile

                                                                                                            Annotations:

                                                                                                            • All (including from Beacons) 
                                                                                                            1. Unlimited Merchant locations
                                                                                                              1. Targeted offers to current customers

                                                                                                                Annotations:

                                                                                                                • Targeted offers to current customers (Win Back, Birthday Offers, Thank you Offers ­ all offer types available) ○ Targeting includes Demo, Geographic radius, Customer Scoring 
                                                                                                                1. Targeted offers and messaging via in­store Beacons

                                                                                                                  Annotations:

                                                                                                                  • ○ Optional on­-screen push notifications for targeted Beacon offers 
                                                                                                                  1. Optional in­app push notifications for exclusive targeted offers

                                                                                                                    Annotations:

                                                                                                                    • ○ Limit of 1 per customer per day
                                                                                                                  2. Level 4 (Paid)
                                                                                                                    1. Unlimited offers activate at one time
                                                                                                                      1. All offer types available
                                                                                                                        1. Campaign Analytics ­- all
                                                                                                                          1. Customer Profile -­ all
                                                                                                                            1. Unlimited Merchant locations
                                                                                                                              1. Targeted offers to current customers

                                                                                                                                Annotations:

                                                                                                                                • (Win Back, Birthday Offers, Thank you Offers ­ all offer types available) ○ All customer data available for targeting includes Demo, Geographic radius, Customer Scoring 
                                                                                                                                1. Targeted offers and messaging via in­store Beacons

                                                                                                                                  Annotations:

                                                                                                                                  • ○ Optional on­-screen push notifications for targeted Beacon offers 
                                                                                                                                  1. Optional in­app push notifications for exclusive targeted offers

                                                                                                                                    Annotations:

                                                                                                                                    • ○ Limit of 1 per customer per day
                                                                                                                                    1. Targeted offers to non-­current customers ­ all offer types available
                                                                                                                                  2. Registration
                                                                                                                                    1. Business Information
                                                                                                                                      1. Name
                                                                                                                                        1. Type
                                                                                                                                          1. Type subcategory
                                                                                                                                            1. Description
                                                                                                                                              1. Website
                                                                                                                                                1. Phone
                                                                                                                                                  1. Address
                                                                                                                                                  2. Personal Information
                                                                                                                                                    1. Name
                                                                                                                                                      1. Title
                                                                                                                                                        1. Picture
                                                                                                                                                          1. Profile Description
                                                                                                                                                            1. Email
                                                                                                                                                              1. Password
                                                                                                                                                            2. Logout
                                                                                                                                                              1. Merchant
                                                                                                                                                                1. Merchant Section
                                                                                                                                                                  1. Campaign Management
                                                                                                                                                                    1. Campaign Tracking
                                                                                                                                                                      1. Marketing Calendar
                                                                                                                                                                        1. Customer Analytics
                                                                                                                                                                          1. Push Notifications
                                                                                                                                                                            1. Feedback
                                                                                                                                                                            2. Contact
                                                                                                                                                                              1. Request A Demo
                                                                                                                                                                                1. Business Sign in
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