Color Theory

Helen Franco Tor
Mind Map by Helen Franco Tor, updated more than 1 year ago
Helen Franco Tor
Created by Helen Franco Tor about 6 years ago



Resource summary

Color Theory
  1. Understanding Color The Color Wheel You’ve likely seen it in a school art class, or at least are familiar with its stripped-down form: the primary colors of red, yellow, and blue. We’ll be dealing with the traditional color wheel of 12 colors, often used by painters and other artists. It’s an easy visual way of understanding colors’ relationships with each other.
    2. n Canva, we have our own version of the color wheel that you can pick colors from. Any color you choose will be identified by a hexadecimal value (or hex code), a six-digit combination of numbers and/or letters (often preceded by #) used in many design programs to identify specific colors when designing for the web.
      1. Color Terms
        1. Hue: synonymous with “color” or the name of a specific color; traditionally refers to one of the 12 colors on the color wheel Shade: a hue darkened with black Tone: a hue dulled with gray Tint: a hue lightened with white Saturation: refers to the intensity or purity of a color (the closer a hue approaches to gray, the more desaturated it is) Value: refers to the lightness or darkness of a color
        2. Color Inspiration
          1. In addition to the color combinations found in the color wheel, nature provides endless inspiration for harmonious color schemes. For 25 great palettes pulled from nature photography (as well as others inspired by travel, food & drink, and everyday items), check out another of our Design School articles, “100 Brilliant Color Combinations: And How to Apply Them to Your Designs.”
            1. inspiration
          2. The Psychology of Color
            1. Color is all around us. Whether we realize it or not, it plays a big role in our everyday lives. That orange or yellow traffic sign you saw on the road today? It caught your attention for a reason.But not everyone thinks about or experiences color in the same way. The meaning and symbolism we associate with different colors are influenced a great deal by the cultural and societal groups we identify with. Let’s take a look at some common meanings associated with basic colors in Western culture:
            2. • Blue: The color of the sea and sky, blue often communicates peaceful, clean qualities. As opposed to more energetic, warmer coolers, blue is seen as calming. In some contexts, it can represent sadness or depression.
              1. BLUE
              2. • Green: This is the color of nature, plant life, and growth. As such, it often communicates health, freshness, or an “all-natural” quality. Dark green can represent wealth (or anything money-related) and stability.
                1. GREEN
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