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36445014
Caso Practico: Estrella Galicia 0,0.
Description
La empresa decidió potenciar su presencia en el resto de España mediante la elaboración de un ´plan estratégico
No tags specified
cambio de escenario
administración y gestión
Mind Map by
Delia Poma Valverde
, updated more than 1 year ago
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Created by
Delia Poma Valverde
almost 2 years ago
1
0
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Resource summary
Caso Practico: Estrella Galicia 0,0.
Cambio de escenario: Nueva política de marketing
Gama y Patrocinio
Riesgos del Coátrocinio
riesgos y competencias
Objetivos de Marketing e incertidumbre deportiva
gestión de la inversión
Colectivos
Acciones de Marketing
Retorno a la inversión
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