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5247264
Planeación del marketing y presupuestos comerciales
Description
Mind Map on Planeación del marketing y presupuestos comerciales, created by Katherine Imbaquingo on 26/04/2016.
Mind Map by
Katherine Imbaquingo
, updated more than 1 year ago
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Created by
Katherine Imbaquingo
about 8 years ago
452
0
0
Resource summary
Planeación del marketing y presupuestos comerciales
Estrategias de consolidación
Atrincheramiento
Contracción de productos
Contracción del negocio
Investigación de mercados
Evaluación de las posibilidades competitivas
Cuantificación del mercado
Potencial del mercado
Pronóstico de ventas
sector
empresa
Marco conceptual
Diagnóstico mercantil estratégico
Análisis del ambiente empresarial
Potencial empresarial
Establecimiento de objetivos
Formulación de estrategias corporativas
Estrategias de crecimiento
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