Q2 - Discuss the topic of internal analysis. What is it? Where is it centred? How do you do it?

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Created by edcashell almost 7 years ago
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Business Strategy (Q2) Mind Map on Q2 - Discuss the topic of internal analysis. What is it? Where is it centred? How do you do it?, created by edcashell on 04/23/2013.
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Q2 - Discuss the topic of internal analysis. What is it? Where is it centred? How do you do it?
1 SWOT \ TOWS analysis

Attachments:

2 Value Chain

Annotations:

  • The value chain describes the categories of activities within an organisation which, together, create a product or service

Attachments:

2.1 Inbound logistics
2.2 Operations
2.3 Outbound Logistics
2.4 Marketing & Sales
2.5 Service
2.6 Infrastructure
2.7 HRM
2.8 Tech Development
2.9 Procurement
3 Strategic Capabilities

Annotations:

  • The capabilities of an organisation which contribute to it's long term survival or competitive advantage
3.1 Rescources

Annotations:

  • The assets an organisation can call on from partners or suppliers
3.2 Threshold

Annotations:

  • The minimum required resources needed by an organisation to operate in a market - these are important but will not give a competitive edge or allow for superior performance
3.3 Distinctive

Annotations:

  • The resources required to give competitive advantage
3.4 Competences

Annotations:

  • the way the assets are used or deployed effectively (there's no point having all the cool gear if you can't \ don't \ won't use it to it's fullest potential)
3.4.1 Core Competences

Annotations:

  • linked set of skills, activities and resources, that combined, give customer value, differentiate business and can be extended or developed
3.5 Dynamic Capabilities

Annotations:

  • The ability of an organisation to renew and re-create it's strategic capabilities to meet the needs of  a changing environment.
3.6 VRIN
3.6.1 Value

Annotations:

  • SC are of value if they provide potential competitive advantage in a market at a cost that allows the organisation to realise an acceptable level of returns
3.6.2 Rarity

Annotations:

  • Those possessed uniquely by one organisation or by few others; meets customer demands and be sustainable
3.6.3 Inimitability

Annotations:

  • something that competitors find difficult to imitate or obtain
3.6.4 Non-substitutability

Annotations:

  • capabilities that are not easily substituted - e.g. parcel delivery
4 Organisational knowledge

Annotations:

  • Organisational knowledge is the collective intelligence, specific to an organisation, accumulated through both formal systems and the shared experience of people in that organisation
4.1 Tacit knowledge

Annotations:

  • more personal, context-specific and hard to formalise and communicate – so it is difficult to imitate, for example, the knowledge and relationships in a top R&D team. 
4.2 Explicit knowledge
4.3 Communities of practice
5 Benchmarking

Annotations:

  • Benchmarking is a means of understanding how an organisation compares with others – typically competitors.
5.1 Industry \ Sector

Annotations:

  • comparing performance against other organisations in the same industry/sector against a set of performance indicators.
5.2 Best-In-Class

Annotations:

  • comparing an organisation’s performance or capabilities against ‘best-in-class’ performance – wherever that is found even in a very different industry.
5.3 Internal
5.4 Competitive
6 Activity Systems
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