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7910588
The Bases for Segmentation
Description
Mind Map on The Bases for Segmentation, created by Fanny luna on 01/03/2017.
Mind Map by
Fanny luna
, updated more than 1 year ago
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Created by
Fanny luna
about 7 years ago
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Resource summary
The Bases for Segmentation
over the years , variables have been used as bases for market segmentation
Infrormation typically encountered
case: approach similar to a strategy of productos .
Differents to the writtens in the area
It Summed up in 4 categories
*Geographic and geodemographic *Demographic *Behavioural *Psychographic
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