95. Mood influences the decision making process

Description

Mind Map on 95. Mood influences the decision making process, created by Tiffany Griffith on 09/03/2017.
Tiffany Griffith
Mind Map by Tiffany Griffith, updated more than 1 year ago
Tiffany Griffith
Created by Tiffany Griffith about 7 years ago
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Resource summary

95. Mood influences the decision making process
  1. Happy
    1. Intuitive Condition

      Annotations:

      • Participants were asked to choose which Thermos they would like to win in a lottery. This was based on their first feeling
        1. Thermos was valued higher. Previous decision making acts did not matter.
        2. Deliberative Condition

          Annotations:

          • Participants were advised to decide on the product by looking at the pros and cons of the features and attributes.
          1. People who usually go by deliberative decision making valued Thermos higher
        3. Sad
          1. Intuitive Condition

            Annotations:

            • Participants were asked to choose which Thermos they would like to win in a lottery. This was based on their first feeling.
            1. People who are used to making decisions using intuitive valued the thermos more after receiving intuitive instructions.
            2. Deliberative Condition

              Annotations:

              • Participants were advised to decide on the product by looking at the pros and cons of the features and attributes.
              1. Thermos was valued higher. Previous decision making acts did not matter.
                1. People who are used to making deliberative decisions valued the thermos more after receiving deliberate instructions.
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