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Chapter 2: Psychological Research
MODULE 2-1 (4) - Scientific Method
Scientific Method:
Approach through which psychologists systematically acquire knowledge and understanding about behavior and other phenomena of interest
Scientific Method Process
Identify questions of interest stemming from
Behavior and phenomenon requiring explanation
Prior research finding
Curiosity, creativity, insight
Formulate an explanation
Specify a theory
Develop a hypothesis
Carry out research
Devise an operational definition of the hypothesis
Start research method
Collect data
Analyze data
Theory
Broad explanations and predictions concerning phenomena of interest
Provide framework for understanding the relationships among a set of unorganized facts or principles
Example diffusion of responsibility
With more bystanders in an emergency situation the smaller share of each person feels
Developed by Bibb Latane and John Darley
Hypotheses: Crafting Testable Predictions
Hypothesis: Prediction, stemming from a theory, stated in a way that allows it to be tested
Operational Definition: Translation of hypothesis into specific testable procedures that can be measured and observed
Psychologists rely on formal theories and hypotheses for many reasons
Permits them to places bits of observations with a coherent framework
Help psychologists to make deductions about unexplained phenomena
Develop ideas for future investigation
MODULE 2-2 (5) - Conducting Psychological Research
What research methods do psychologists use?
How do psychologists establish cause-and-effect relationships in research studies
Introduction to MODULE 5
Research
Systematic inquiry aimed at the discovery of new knowledge
Key to understanding the accuracy of hypotheses and theories
Descriptive Research
Systematic investigation of a person, group, or pattern of behavior
Several types of descriptive research
Archival Examples
Existing data are examined to test a hypothesis:
Census docs
College record
Online databases
Newspapers clippings
Advantage - inexpensive
Disadvantage - problems with using existing data
Data may not be in form that allows researcher to test hypothesis fully
Naturalistic Observation
Investigator observes some naturally occurring behavior
Does not make change in situation
Advantage - Sample of what people do in their natural habitat
Disadvantage - Inability to control any factors of interest
Survey Research
Asked a series of questions about their behavior, attitude, and thoughts
Advantage: can infer how a larger group would reponds if a representative is surveyed
Disadvantage - results would be inaccurate if sample is not representative
Survey respondents may not want to admit to holding social undesirable attitudes
Case Study
In-depth, immense investigation of people of an individual or small group of people
Often include psychological testing
Advantage - can use insights to improve our understanding of people in general
Disadvantage - unique individuals make it impossible for generalizations
Correlational Research
Research in which relationship between 2 sets of variables is examined to determine:
Whether they are associated or correlated
Variables: behaviors, events, or other characteristics that can change , or vary, in some way
Correlation coefficient - Represent the strength and direction of the relationship between 2 variables
Value can range from +1 to -1
Positive - As the variable of one increases, so will the value of the other variable
Negative - As the variable of one increases, value of the other variable decreases
Lack of relationship - value near 0 indicates no correlation
Disadvantage - inability to demonstrate cause-and-effect relationships
Experimental Research
Experiment: Investigation between 2 or more variable by product
Experimental Groups/Control groups
Treatment
Manipulation implemented by experimenter
Experimental group
Any group participating in experiment that receives treatment
Control Group
Independent variable: variable manipulated by experimenter
Dependent variable: variable that is measured
Expected to change as a result of changes in the independent variable
Dependent on the actions of the research participants that are taking part in the experiment
Random Assignment to condition : Participants assigned to different experimental groups or conditions on the basis of chance
Significant Outcome: statistically meaningful results
Makes it possible for researchers to feel confident that they have confirmed their hypotheses
Replicated Research: research that is repeated in other settings, etc.
MODULE 2-3 (6) Critical Research Issues
Ethics of Research
Guidelines that protects participants
Protection of participants
Right of participants to privacy regarding their bahe=avior
Participations research is completely voluntary
Informing Participants about natures of Procedures before participation in experiment
All experiments must be reviews by independent panel before being conducted
Informed consent: document signed by participants
Debriefing: full explanation after
Should Animals Be Used In Research?
Researchers must make every effort to minimize discomfort, illness, and pain
Procedures that subjected to animal to distress are permitted:
When alternate procedure is unavailable
When research is justified by its prospective values
Provides greater experimental control over nonhumans
Procedures that might not be possible with people can be carried out.
Threats to Experimental Validity: Diversity in Research Subjects
Most research uses Intro Psych Students
WEIRD - Western Education, Rich Democreatic Culture
Threats to Experimental Validity: Avoiding Experimental Bias
Experimental Bias - factors that distort the way the independent variable affects the dependent variable
Experimenter expectations
Participation expectations
Placebo - False treatment without any significant chemical properties
Double-blind procedure - Keeping experimenter and participant blind to the nature of the drug administered
END OF CHAPTER 2