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Flashcards

7.3

Kayleigh Yip Inglês 18 flashcards

Flashcards do conjunto (18)

  1. 1What are 3 main aspects of operations data?1. Productivity
    2. Quality
    3. Capacity Utilisation
  2. 2How can you analyse productivity?A highly productive business will use fewer inputs to produce a unit of output.
    Fewer inputs mean lower unit costs.
    Lower unit costs give a competitive advantage.
  3. 3How can you analyse quality?- Measures customer satisfaction
    - Measures customer loyalty through the number of repeat customers
    - Measures operational performance through number of faulty products
  4. 4How can you analyse capacity utilisation?Measures the extent to which a business uses the resources available
    Existing output is compared to maximum possible output
    Helps keep unit costs low so business can sell at lower prices
  5. 5What are 2 measures of HR data?1. Financial measures
    2. Non financial measures
  6. 6What are financial measures of HR data?- Provides data that is readily comparable
    - Labour cost per unit including wages and labour productivity
  7. 7What are non financial measures of HR data?- Absenteeism can show a workforce's motivation and engagement
    - High labour turnover means additional costs to recruit and train new staff, and a decline in productivity
    - Health and safety determine whether a business is good to work for
  8. 8What marketing data can you analyse?- Historic data on specific markets
    e.g. company shares, growth rates
    - Key factors of change in the market
    e.g. new entries, new products
    - Data on issues affecting consumer behaviour
    e.g. online reviews on social media
  9. 9When is data only useful?When compared with other businesses, or own business' past data over time.
    (gives data context)
  10. 10What is a business' core competencies?The unique abilities a business has that provides it with a competitive advantage.
  11. 11What must core competencies be?Highly desirable but difficult to acquire
  12. 12Why are core competencies important?- Gives a competitive advantage
    (can lead to increase in market power)
    - If a business can match core competencies with market opportunities, they can create more new businesses
  13. 13What are criticisms of core competencies?- It can be out of date and doesn't help meet customers' evolving demands
    - Outsourcing makes the workforce become more fragmented
  14. 14Why would businesses outsource in relation to their core competencies?When an organisation uses a separate business to complete part of its work.
    Businesses outsource non-core activities to streamline operations and focus on competencies.
  15. 15What are Apple's core competencies?- Viral marketing (social media)
    - Innovation
    - Product differentiation
    - Customer service + support
    (customer loyalty)
  16. 16What are two different measures of assessing overall business performance?1. Kaplan and Norton's Balanced Scorecard
    2. Elkington's Triple Bottom Line
  17. 17What is Kaplan and Norton's Balanced Scorecard?- Plans a business' activities in relation to its vision
    1. FINANCE
    (RoCE, Gearing)
    2. INTERNAL BUSINESS PROCESS
    (Efficiency - JIT and capacity utilisation)
    3. LEARNING AND GROWTH
    (training)
    4. CUSTOMER
    (customer service, customer satisfaction)
  18. 18What is Elkington's Triple Bottom Line?- Looks at PROFIT, PEOPLE, PLANET.
    - Encourages sustainability

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FlashCards sobre 7.3, criado por Kayleigh Yip em 18-06-2017.
Criado por
Kayleigh Yip
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