KEY TERMS

Questão	Responda
ROYALTIES	Paying a percentage of the sales revenue generated by a business or product
UNETHICAL	An action or decision that is wrong from a moral standpoint
MARKETS	Where buyers and sellers meet to exchange goods and service
MARKET SEGMENT	Part of a market that contains a group of buyers with similar buying habits, such as age or income
EFFECTIVE DEMAND	Demand backed by the ability to pay
PRODUCT RANGE	A group of similar products made by a business like a number of different soap powders
BRAND	A named product which customers see as being different from other products and which they can associate or identify with

Resumo de Recurso

	Criado por 2aclifford aproximadamente 10 anos atrás