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Flashcards

SP Flashcards Question 1 Structure

Prashanth Martin Strategic Planning Masters Inglês 5 flashcards

Flashcards do conjunto (5)

  1. 1What are the 5 components we consider when evaluating a company's situation?1) Company Finances
    2) Product Finance
    3) Market Models
    4) Internal Models
    5) SWOT and Overall Assessment
  2. 2Under company finances, what are the four areas we look at?1) Profitability
    2) Cash Position
    3) Returns
    4) Gearing
  3. 3Under profitability (3) and cash position (2) , what are the 5 areas we look at?Profitability
    - Gross Profit
    - Operating Surplus
    - Overheads
    Cash Position
    - Cash Flow
    - Cash in bank
  4. 4Under returns and gearing what do we look at?Returns
    - ROE (gross profit / owners' equity)
    - ROTA ( gp / total assets)
    - COC (interest payment / loan)
    Gearing
    - LT debt and onwers equity
  5. 5For product Finance what are the 5 categories we look to define when analysing the product performance?s1) Product Finances (profitability contribution, revenu contribution, marketing expenditure)
    2) Market Environment (market structures, porters' 5 forces, product / diff matrix, plc and BCG, competitive positioning - price, diff, focus)
    3) Internal Models (VC - Primary and Secondary , Core Competency)
    4) Synergy ( econs of scope vs. econs of scale benfits)
    5) Diversification (Growth Vector diversification matrix, routine vs. resource based)

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Masters Strategic Planning FlashCards sobre SP Flashcards Question 1 Structure , criado por Prashanth Martin em 12-08-2017.
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