Customers Types

Customers Types

1. Loyal customers

   • Customers that make up a minority of the customer base but generate a large portion of sales.

2. Impulse customers

   • Customers that do not have a specific product in mind and purchase goods when it seems good at the time.

3. Discount customers

   • Customers that shop frequently but base buying decisions primarily on markdowns.

4. Need-based customers

   • Customers with the intention of buying a specific product.

5. Wandering customers

   • Customers that are not sure of what they want to buy.

6. Potential customer

   • Tecnically, they aren't your customers yet but hopefully change that quickly.

7. New customer

   • Fresh customer that just bought something from you. He is still learning the ropes of using your product.