Types of E-Commerce

Types of E-Commerce

1. B2B is a form of transaction between businesses, such as one involving a manufacturer and wholesaler, or a wholesaler and a retailer.

   • Example: Amazon
     • Source: Chen, J. (2023, December 22). Business-to-Business (B2B): What it is and how it’s used. Investopedia. https://www.investopedia.com/terms/b/btob.asp

2. B2C is the process of selling products and services directly between a business and consumers who are the end-users of its products or services.

   • Example: Walmart
     • Source: Kenton, W. (2024, February 11). B2C: How Business-to-Consumer Sales Works, 5 types and examples. Investopedia. https://www.investopedia.com/terms/b/btoc.asp

3. C2C is a business model whereby customers can trade with each other, typically in an online environment.

   • Example: Ebay
     • Source: Tarver, E. (2024, April 29). What is C2C? How does the Customer-to-Customer model work? Investopedia. https://www.investopedia.com/terms/c/ctoc.asp