E-commerce.

E-commerce.

1. Threats

   • Competition is increasing day by day big companies have already entered in this field. They are making people habitual at the cost of their companies.
     • Price competition, however better motivation to decrease costs
   • Customers now a days are always in a search of innovative products. Innovation can be either in product, place, promotion and even price.
     • Costly trying to innovate e.g reseach
   • Fears that information can be misused lead to spam e mail or identity fraud.
     • Loss customers, increase in costs
   • Threat of being hacked
     • Very costly
     • Loss of image

2. Opportunities

   • Global expansion, E commerce can be operated any where any time without any interruptions
     • Cost reduction as no need to open stores in overseas
     • Market Penetration could be used here selling existing products to new markets
   • High availability (24 hour and seven days a week): Along with each and every click of the mouse business is in operation.
   • New technologies: Daily number of internet users is increasing. People feel more comfortable to shop online.
     • Entering e-commerce is entering new market and market development for the business
   • E commerce is fast and effective even financial transactions can be made from any part of the world.