Memory Research 2

Memory Research 2

1. Encoding

   • Conrad (1964)
     • procedure
       • ppts were shown a sequence of 6 consonants, similar od not, in rapid succession.
     • findings
       • most errors came with letters that sounded the same (B & V)
     • conclusion
       • even when info was shown visually, ppts encoded acoustically.
     • weakness
       • although acoustic encoding may be preferable, there may be other ways to encode information

2. the primary recency effect

   • procedure
     • ppts were given a list of words and were asked to recall them.
   • findings
     • when words were recalled, ppts could remember the first and last few words but not the middle.
   • conclusion