IDH: ENQUIRY 1

IDH: ENQUIRY 1

1. LEARNING PRINCIPLES

   • CLASSICAL CONDITONING
     • A learning process in which a originally neutral stimulus, by repeated pairing with a stimulus that normally produces a response, comes to produce a similar or even identical response.
     • EXAMPLES: Little albert, advertising, phobias
     • Can be reversed using systematic desensitisation which involves teaching the client to stay in a relaxed state while shown fear inducing stimuli
   • OPERANT CONDITONING
     • “Study in the way in which behaviour is modified by its consequences - a conditioning procedure in which behaviour becomes more or less probable depending on whether the behaviour has been reinforced or punished”