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PSY204 Attitudes, Persuasion, and Attitude Change

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PSY204 Quiz on PSY204 Attitudes, Persuasion, and Attitude Change, created by Stephanie Moore on 09/11/2019.
Stephanie Moore
Quiz by Stephanie Moore, updated more than 1 year ago
Stephanie Moore
Created by Stephanie Moore over 4 years ago
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Resource summary

Question 1

Question
A relatively enduring organisation of beliefs, feelings and behavioural tendencies towards socially significant objects, groups, events or symbols.
Answer
  • Attitude
  • Personality
  • Attribute
  • Cognition

Question 2

Question
A group of attitude theories stressing that people try to maintain internal consistency, order and agreement among their various cognitions.
Answer
  • Cognitive Consistency Theories
  • Cognitive Dissonance Theory
  • Balance Theories
  • Internal Consistency Theories

Question 3

Question
People prefer attitudes that are consistent with each other over those that are inconsistent. A person (P) tries to maintain consistency in attitudes to, and relationships with, other people (O) and elects of the environment (X).
Answer
  • Balance Theory
  • Sociocognitive Model
  • Induced Compliance
  • Information Integration Theory

Question 4

Question
An unpleasant state of psychological tension generated when a person has two or more cognitions (bits of information) that are inconsistent or do not fit together.
Answer
  • Cognitive Dissonance Theory
  • Effort Justification
  • Information Integration Theory
  • Self-perception Theory

Question 5

Question
Inconsistency is experienced when a person makes a considerable effort to achieve a modest goal.
Answer
  • Effort Justification
  • Free Choice
  • Induced Compliance
  • Spreading Attitude Effect

Question 6

Question
The process of forming our attitudes, mainly from our own experiences, the influences of others and our emotional reactions.
Answer
  • Forming Attitudes
  • Modelling
  • Attitude Strength.
  • Attitude Stability

Question 7

Question
Repeated exposure to an object results in greater attraction to that object.
Answer
  • Mere exposure effect
  • Direct experience
  • Continuous exposure effect
  • Experience effect

Question 8

Question
Pairing a neutral stimulus with a unconditioned stimulus.
Answer
  • Classical conditioning
  • Operant conditioning
  • Stimulus exposure
  • Instrumental conditioning

Question 9

Question
A liked or disliked person (or attitude object) may affect not only the evaluation of a second person directly associated but also others merely associated with the second person.
Answer
  • Spreading attitude effect
  • Shared evaluation effect
  • Associated attitude effect
  • Object transference

Question 10

Question
Tendency for a person to reproduce the actions, attitudes and emotional responses exhibited by a real-life or symbolic model.
Answer
  • Modelling
  • Observational learning
  • Vicarious learning
  • Vicarious reinforcement

Question 11

Question
Idea that you gain knowledge about yourself by making an attribution or explanation of your own behaviour.
Answer
  • Self-perception theory
  • Forming attitudes
  • Modelling
  • Insight

Question 12

Question
Paring reinforcement or punishment with a behaviour to either increase or decrease the strength of behaviour.
Answer
  • Operant conditioning
  • Classical conditioning
  • Stimulus strength
  • Observational learning

Question 13

Question
Message intended to change an attitude and related behaviours of an audience.
Answer
  • Persuasive Communication
  • Semantics
  • Attention Comprehension
  • Moderating

Question 14

Question
The point of origin of a persuasive communication.
Answer
  • Source
  • Message
  • Audience
  • Communicator

Question 15

Question
Communication from a source directed to an audience.
Answer
  • Message
  • Source
  • Audience
  • Signal

Question 16

Question
Intended target of a persuasive communication.
Answer
  • Audience
  • Message
  • Source
  • Receiver

Question 17

Question
When people attend to a message carefully, they use a central route to process it; otherwise they use peripheral route.
Answer
  • Elaboration-likelihood model
  • Heuristic-systematic model
  • Resistance to Persuasion
  • Systematic processing

Question 18

Question
When people attend to a message carefully, they use systematic processing; otherwise they process by using heuristics (mental short cuts).
Answer
  • Heuristic-systematic model
  • Semantic processing
  • Elaboration-likelihood model
  • Attitude strength

Question 19

Question
People try to protect their freedom to act. When they perceive that this freedom has been curtailed, they will act to regain it.
Answer
  • Reactance
  • Resistance
  • Forewarning
  • Inoculation effect

Question 20

Question
Advance knowledge that one is to be the target of persuasion attempt. Often produces resistance to persuasion.
Answer
  • Forewarning
  • Reactance
  • Inoculation effect
  • Attitude accessibility

Question 21

Question
What are some functions of attitudes? (pick all that apply)
Answer
  • Saves cognitive energy
  • Knowledge
  • Instrumentality
  • Ego offence
  • Value defensiveness

Question 22

Question
A variable that qualifies an otherwise simple hypothesis with a view to improving its predictive power.
Answer
  • Moderator variable
  • Confounding variable
  • Contributing variable
  • Hypothesis variable

Question 23

Question
A variable that qualifies an otherwise simple hypothesis with a view to improving its predictive power.
Answer
  • Moderator variable
  • Confounding variable
  • Contributing variable
  • Hypothesis variable

Question 24

Question
Variables relating to characteristics of the source that significantly affect how acceptable the message will be perceived.
Answer
  • Credibility
  • Physical appearance
  • Familiarity
  • Similarity
  • Gender
  • Individual differences

Question 25

Question
Variables that affect how persuasive a message is.
Answer
  • Repetition
  • Facts
  • Feelings
  • Framing
  • Sadness

Question 26

Question
What variables from the audience affect the message's persuasiveness?
Answer
  • Self-esteem
  • Age
  • Prior beliefs
  • Generosity
  • Technology

Question 27

Question
A way of making people resistant to persuasion. By providing them with a diluted counter-argument, they can build up effective refutations to a later, stronger argument.
Answer
  • Inoculation effect
  • Attitude accessibility
  • Persuasive communication
  • Elaboration-likelihood model

Question 28

Question
Based on attitude bolstering, Resistance could be strengthened by providing additional arguments that back up the original beliefs.
Answer
  • Supportive defence
  • Inoculation defence
  • Supportive offence
  • Inoculation offence

Question 29

Question
Employs counter-arguments and may be more effective. A person leans what the opposition’s arguments are then hears them demolished.
Answer
  • Inoculation defence
  • Inoculation offence
  • Supportive defence
  • Supportive offence

Question 30

Question
How easy an attitude comes to mind.
Answer
  • Attitude accessibility
  • Attitude strength
  • Attitude persuasion
  • Attitude reluctance

Question 31

Question
How strong someone’s attitude is.
Answer
  • Attitude strength
  • Attitude accessibility
  • Attitude persuasion
  • Attitude reluctance
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