Online advertising

Description

Online ads
RyanG
Quiz by RyanG, updated more than 1 year ago
RyanG
Created by RyanG over 8 years ago
19
0

Resource summary

Question 1

Question
Uses email to send advertisements to customers (both potential customers and existing customers). However customers often see this type of marketing as spam if it is sent as unsolicited bulk emails is banner and pop up ads.
Answer
  • True
  • False

Question 2

Question
These are advertisements that appear at the top of web pages or pop up on web pages. These are often animated to capture attention is banner and pop up ads.
Answer
  • True
  • False

Question 3

Question
a form of online advertising. It involves websites or web pages hosting ads for other companies. If a surfer clicks on an ad, they will be re-directed through to the advertiser�s website. The website or web page provider will receive a payment for every ad which is clicked on is pay-per-click advertising?
Answer
  • True
  • False

Question 4

Question
Companies can register with the bigger search engines (Google�, Bing, Yahoo!) so that their websites appear high up in a list of keyword searches or pay for links that appear when a user does a search is Email Marketing
Answer
  • True
  • False
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