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Chapter 1: The Changing Environment

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Questions in this quiz (3)

  1. 1Corporate Communication is a total communication strategy from an individual to another individual.
    1. ATrue
    2. BFalse
  2. 2What are the importances of Corporate Communication?
    1. ATo help boost company bad reputation
    2. BOrganisation become inherently complex
    3. CTo help company boost sales and profits
    4. DServes as a tool to motivate and boost employee's motivation and satisfaction
    5. EBuild awareness of product among public
    6. FBuild and maintain company branding and images
  3. 3How to Compete in a Changing Environment?
    1. ASteal other company's internal information, Copy competitors product concept, Steal others' idea
    2. BRecognise and alert of the changing environment, Adapt to the environment without compromising organisation principles, Do not assume the problems will magically disappear, Keep corporate communication connected to organisation strategy

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Undergraduate Corporate Communication Quiz on Chapter 1: The Changing Environment, created by Hate Study on 21/01/2022.
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