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Quiz

Chapter 8

jbrumski22 10 Fragen

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Fragen in diesem Quiz (10)

  1. 1Many books from the Middle Ages were called illuminated manuscripts because they were _______.
    1. AA. None of the options is correct.
    2. BB. printed using reflective ink
    3. CC. elaborately decorated with colorful designs and illustrations
    4. DD. burned in castle fireplaces to honor God
    5. EE. read aloud in the town square by scholars who explained, or illuminated, the text
  2. 2Well before Gutenberg's printing press, who brought the Chinese technology of block printing to Eurpoe?
    1. AImmigrants from China
    2. BMarco Polo
    3. CChristopher Columbus
    4. DArab Spice Traders
    5. EGenghis Khan
  3. 3An adult trade book is ____.
    1. Aa novel of pornographic nature
    2. Bany hardbound or paperback book, fiction or nonfiction, aimed at the general adult reader
    3. Ca type of book that targets various occupational groups and is not intended for the general consumer market
    4. Da type of book typically used in the classroom setting as students learn about a specific topic
    5. E

      in the category of books that includes dictionaries, encyclopedia, and almanacs
  4. 4Which division of the book industry makes the most money?
    1. Atrade books
    2. BReligious books
    3. CMass market paperbacks
    4. DReference books
    5. ETextbooks
  5. 5Which of the following is the best-selling book of all time?
    1. APeyton Place by Grace Metalious
    2. BBaby and Child Care by Dr. Benjamin Spock
    3. CVarious versions of the Bible
    4. DTwilight by Stephanie Meyer
    5. EBetter Homes and Gardens Cookbook
  6. 6Numerous books became best-sellers after their authors appeared on __________.
    1. AInside Edition
    2. BHome Improvement
    3. COprah
    4. DC-SPAN's Booknotes program
    5. E20/20
  7. 7Which of the following is a method large book publishers use to generate enormous revenues?
    1. AInvesting in printed encyclopedia projects
    2. BSeeking out and publishing books only a handful of scholars will ever read
    3. CSigning lucrative agreements for turning books into films or television programs
    4. DPaying large advances to authors
    5. E

      Allowing bookstores to return unsold copies of books for credit
  8. 8The key to success of e-books has been_________.
    1. Athe creation of an e-reader that was affordable for a large audience
    2. BAll of the options are correct.
    3. Chaving a large number of titles available electronically
    4. Dthe creation of an e-reader that has a comfortable-to-read display
    5. Emaking e-books less expensive than hardcover copies
  9. 9Game of Thrones, Dexter, Gossip Girl, Pretty Little Liars, and Friday Night Lights are all examples of _____________.
    1. ASuccessful movies that were turned into popular books that then helped to repromote the films
    2. BSuccessful books that were all turned into blockbuster movies
    3. CTelevision programs that also inspired books that also became popular, which in turn boosted ratings for the television show
    4. DPopular books that were turned into television series, which in turn made the books even more popular.
    5. ETelevision programs getting ideas from books and then hurting book sales because everyone watched the shows instead of reading the books.
  10. 10The rights to use the contents of a book in another form, such as a screenplay, are called_________.
    1. ARoyalties
    2. BResiduals
    3. CSubsidiary rights
    4. DAn advance
    5. E

      Bonus money

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Quiz am Chapter 8, erstellt von jbrumski22 am 08/05/2014.
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