aims and objectives

aims and objectives

1. what is a mission statement

2. what are aims

   • aim is something that a company would want to achieve in the future

3. what are objectives

   • objectives is a measurable way to achieve your aims in a certain amount of time

4. what is maximising profits

   • selling your products for more money and bring out other products

5. what is maximising market share

   • advertising

6. what is survival

   • when a company stays afloat

7. what is breaking even

   • the cost of making the product and your profits even out

8. what is market growth

   • broadcasting your product to different people

9. what are non financial aims