digital sound client brief

digital sound client brief

1. target audience

   • gender
     • either
       • male/female voice actors
       • talk about things for boys+girls to do
   • age
     • families
       • children
         • arcade/beach/amusment park
           • sound of arcade machines
           • sound of waves and children laughing
           • sound of rides and screaming
         • safari
           • sound of lions, elephants and giraffes
           • "see the amazing animals up close!"
         • castle
           • sound of medieval battle
           • "catch one of the great medieval re-enactments"
       • parents
         • beach/arcade/amusment park
           • sound of waves and children laughing
           • "sit down and relax ont he golden sands while the kids go in the arcade"
         • castle
           • visit the astonishing, ancient westwood castle
         • safari
           • "ever wanted to ride a camel away into the sunset?"
           • "eat in a five star restaurant over a lion enclosure!"
     • couples
       • arcade/beach/amusment park
         • "share a glass of champagne on the beach at sunset"
           • sound of glass clink
         • "catch the love ride in the amusment park"
       • castle
       • safari
         • "share a romantic picnic over looking the beautiful grasslands, filled with wildlife
   • ethnicity
     • a person of any ethnicity
       • it is acceptant of all ethnicities
       • has different religious centres (mosques churches e.c.t)
   • accesibilty
     • has facilities for the disabled
       • wheelchair ramps
       • disabled toilets
   • income
     • mid-high income
       • has to have enough money to go there and spend money on attractions food and souvenirs
   • location
     • local
       • if they live close to it they will be more likely to go as it is not as far
     • national
       • if they are in the same country they will know it is only a short train/car/plane journey away and will know that most people there will speak english
     • international
       • if they are from a different country mention that there are multilingual tourist helpers/workers and there is a wide range of foods from different cultures
   • occupation
     • stressful job
       • relaxing beach - perfect for someone who just want to have a relaxing holiday
     • boring job/unemployed
       • castle and safari - adventurous holiday, good for someone with a boring job/unemployed
   • interests
     • family
     • medieval history
     • animals + safari
     • beach/arcade/amusment parks

2. SFX

   • safari
     • elaphants
     • lions
     • monkeys
   • castle
     • medieval battle
     • horse
   • beach/arcade/amusment park
     • waves
     • arcade machines
     • roller coaster
     • people screaming (on roller coaster)

3. voice/content

   • male +female voice actors
     • safari
       • see the amazing animals up close!
       • \Hundreds ofanimals!
     • castle
       • catch one of the great medieval re enactments
     • beach/arcade/amusment park