Notizen
Introduction to Service - created from Mind Map

Inhalt der Notizen (1)
Seite 1
What is service
Defining Service Management
Service management framework
Service Marketing Mix
Core Service
Service industries and companies
Service as products
Customer service
Tangible
Intangible
Management
Marketing
Operations
Strategic Planning
Consumer Behaviour
Benchmarking
HR Management
Place
Price
Promotion
People
Process
Product
Physical Evidence
peripheral services



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- Beschreibung
- Hospitality/Tourism Notiz am Introduction to Service - created from Mind Map, erstellt von Tingying Li am 06/02/2018.
- Erstellt von
- Tingying Li
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- Erstellt von Tingying Li · 6 Feb 2018
- Zu Notiz kopiert von Tingying Li · 6 Feb 2018
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