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SM - Kapitel 08 - Strategy Generation & Selection

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Questions in this quiz (9)

  1. 1Which stage in the strategy-formulation framework focuses on generating feasible alternative strategies?
    1. AInput
    2. BOutput
    3. CDecision
    4. DThroughput
    5. EMatching
  2. 2Which stage of the strategy-formulation framework includes an IFE Matrix and the Competitive Profile Matrix?
    1. AInput
    2. BMatching
    3. CDecision
    4. DPenetration
    5. EResearch
  3. 3Which matrix is included in the decision stage for the strategy formulation framework?
    1. AInternal Factor Evaluation (IFE) Matrix
    2. BQuantitative Strategic Planning Matrix (QSPM)
    3. CBoston Consulting Group (BCG) Matrix
    4. DGrand Strategy Matrix
    5. EStrategic Position and Action Evaluation (SPACE) Matrix
  4. 4Which of the following is NOT one of the steps involved in constructing a SWOT Matrix?
    1. AList the firm's key external threats.
    2. BMatch internal strengths with external opportunities, and record the resultant SO strategies in the appropriate cell.
    3. CMatch internal strengths with external threaths, and record the resultant ST strategies.
    4. DList the firm's external weaknesses.
    5. EList the firm's external opportunities.
  5. 5Which of these is NOT a SPACE Matrix quadrant?
    1. AAggressive
    2. BDefensive
    3. CCompetitive
    4. DOffensive
    5. EConservative
  6. 6In the BCG Matrix, which element represents the industry growth rate in sales, measured in percentage terms?
    1. AX-axis
    2. BY-axis
    3. Cfirst quadrant
    4. Dsecond quadrant
    5. Ethird quadrant
  7. 7In the BCG-Matrix, when a division of an organization has a high relative market share and is in a fast-growing industry, it is called a
    1. Astar
    2. Bcash cow
    3. Ccat
    4. Dquestion mark
    5. Edog
  8. 8In the BCG Matrix, which strategy would be most appropriate for a division classified as a dog?
    1. Amarket penetration
    2. Bmarket development
    3. Cproduct development
    4. Dretrenchment
    5. Eforward integration
  9. 9What analytical tool has four quadrants based on two dimensions: competitive position and market growth?
    1. ACompetitive Profile Matrix (CPM)
    2. BInternal-External (IE) Matrix
    3. CStrategic Position and Action Evaluation (SPACE) Matrix
    4. DGrand Strategy Matrix
    5. EQuantitative Strategic Planning Matrix (QSPM)

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SM - Kapitel 08 - Strategy Generation & Selection
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bla bla
Language
Deutsch
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