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Description
Quiz on Untitled, created by dany1925 on 29/05/2014.
Quiz by
dany1925
, updated more than 1 year ago
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Created by
dany1925
almost 10 years ago
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Resource summary
Question 1
Question
LA Aud. de la mezcla del mix de Marketing consiste en una evaluación de los planes de acción, en cuanto a producto, precio, plaza y promoción.
Answer
True
False
Question 2
Question
La Aud. de la mezcla de Mercadotecnia se encarga de un estudio detallado del micro y macro-ambiente
Answer
True
False
Question 3
Question
La Aud. de la mezcla de Mercadotecnia es más confiable, cuando se hace externamente
Answer
True
False
Question 4
Question
La Aud. de la mezcla de Mercadotecnia determina si las política en cuanto a descuentos, promociones, precios y canales de distribución son efectivas.
Answer
True
False
Question 5
Question
La auditaría del mix de marketing no es más que una evaluación a nivel general de todos los aspectos de la mercadotecnia
Answer
True
False
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